WHAT MAKES
HEIDI UNIQUE?

Visibly delicious chocolate compositions, crafted with artistry under high quality standards. We put our passion in every single piece of HEIDI chocolate and create moments of discovering something special in every bite.

Heidi journey

WHAT MAKES
HEIDI UNIQUE?

Visibly delicious chocolate compositions, crafted with artistry under high quality standards. We put our passion in every single piece of HEIDI chocolate and create moments of discovering something special in every bite.

CARAMELIZATION

The golden crunch is the ultimate HEIDI experience in a chocolate. Whole almonds, hazelnuts, pistachios and walnuts which are carefully selected, then perfectly roasted and hand- caramelized. Mmm...visibly delicious!

FLORENTINE

Our passionate chocolatiers have mastered the art of making this true delicacy with royal heritage in a crunchy layer of caramelized almond flakes, blended into delicious Dark-, Milk- or White Heidi chocolate.

CRAFTMANSHIP

We treat every chocolate piece like a masterpiece and our dedication to craftsmanship is what makes HEIDI chocolate as unique as its consumers.

THIN & SMOOTH DARK CHOCOLATE

High-quality cocoa beans and a wide variety of ingredients deliver a unique balance of intense cocoa taste with fruity or spicy notes in a velvety-fine texture of perfectly thin dark chocolate.

HAND PAINTED FIGURINES

From the magic of Christmas to the joy of Easter and to the love of Spring occasions, HEIDI captures the essence of the most wonderful time of the year with hand-painted and decorated figurines that bring joy!

CAREFULLY SELECTED INGREDIENTS

From the pure cocoa to the fruity feast and the whole nuts, we carefully select our ingredients and combine them in unique recipes that deliver the perfect sensorial experience of texture, flavours and colours.

HEIDI VALUES

Naturalness - Craftsmanship - Curiosity - Positivity

We believe in...The inspiring wisdom of nature, The wondrous taste of natural ingredients, The passion and dedication of craftsmanship, The unexpected paths of curiosity, And the absolute beauty of staying positive!

HEIDI JOURNEY

Over 25 years ago a famous and passionate Swiss Chocolatier founded HEIDI by passing on the secret art of creating chocolate. The name of the company was inspired by the little girl of Johanna Spyri’s story, who always saw the bright side of life. Today, HEIDI remains the chocolate that inspires with visibly delicious combinations and a strong positive message.

1994

The HEIDI Journey starts. A passionate Swiss chocolatier founds the Heidi Chocolate Atelier.

1996

HEIDI instantly wins the hearts of chocolate lovers with the first chocolate tablets.

1997

Santa brings the first hand-crafted HEIDI Christmas chocolate figurines

1998

New compositions of high-quality chocolate, fillings and unique ingredients make HEIDI pralines a consumer favourite.

2002

HEIDI introduces a bestseller - a thin&smooth recipe of rich dark 85%.

2008

HEIDI Journey continues by creating happy moments for people in over 10 countries.

2013

HEIDI becomes a member of KEX Confectionery Group and grows with the acquisition of Austrian confectionery producer Niemetz.

2017

HEIDI continues to grow. Schwermer Dietrich Stiehl, a renowned German pralinen-meister established in 1894, becomes a member of the HEIDI family.

2018

HEIDI chocolate reaches over 50 countries and new opportunities arrive with a new member – Schonenberger, a Swiss manufacturer of bio and high-quality compositions.

2019

HEIDI celebrates its 25 years anniversary and launches a new design.